We design, speak, and consult to inspire health. Let's work together.

Grant
Grant Harrison

What Do We Do?

We identify business opportunities and design practical and elegant solutions that positively impact health and happiness. Sometimes we identify the opportunity and find the right partners to execute it and sometimes we build it ourselves. Other times, we help guide clients so their product or service is simple, elegant, and wrapped up with a business strategy that leverages their core competencies.

What Have We Done?

Jay
Jay Parkinson, MD, MPH

Tag: food

Most health solutions aren’t medical, they’re social.

A few months ago, I discovered that my stove was broken. I've lived in the same apartment for over three years. I never cooked. I always went out to eat at restaurants in my neighborhood. I live in Williamsburg, Brooklyn. We've got some of the best places to eat in all of NYC. I ate [...]
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Obesity spreads like a virus.

"People were most likely to become obese when a friend became obese. That increased a person’s chances of becoming obese by 57 percent. There was no effect when a neighbor gained or lost weight, however, and family members had less influence than friends. It did not even matter if the friend was hundreds of miles [...]
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CrEATe: Eating Design and Future Food

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We should follow Michael Pollan's 7 Rules for Eating: Don't eat anything your great grandmother wouldn't recognize as food. "When you pick up that box of portable yogurt tubes, or eat something with 15 ingredients you can't pronounce, ask yourself, "What are those things doing there?" Pollan says. Don’t eat anything with more than five [...]
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